Brand Identity & Logo Design
Logo and Brand Identity Design With a Clear Point of View.
We create logos and visual identities that capture what your business stands for and work consistently across your website, app, print and social channels.
- Logo design
- Guidelines
- Print + digital
Why Branding Matters
An Identity People Recognize and Trust.
A brand is more than a logo. A consistent identity makes your business easier to recognize and easier to remember.
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Clear personality
Visual choices that express your values and set you apart from competitors.
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Consistency
Rules for color, type and logo use so every touchpoint feels like one brand.
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Ready for use
Assets prepared for web, app and print, including light and dark versions.
What We Deliver
A Complete Identity Toolkit.
The scope is tailored to your business. Typical deliverables include:
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Logo design
A distinctive logo, with custom typography or hand-drawn elements where the brand calls for it.
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Color and typography
A defined palette and typefaces chosen to express your brand.
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Logo variations
Light and dark versions and layouts for different applications.
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Brand guidelines
Documentation that explains how to use the logo, colors and type correctly.
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Stationery and print
Business cards and other print-ready materials in your identity.
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App icon and digital assets
Icons and assets for apps, social profiles and your website.
Selected Work
Brands We Have Shaped.
Branding projects from logo to guidelines. Each card opens the full project page.
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Brand identityDual Storm
A brand identity for a mobile gaming studio, including a hand-drawn logo with custom typography, an app icon and light and dark versions.
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Brand suite
Edmonton Flooring
A full suite of branding materials for a flooring provider, from logo design to business cards.
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Logo and guidelines
New Homeowner Data
A branding overhaul with a clean, professional logo and brand guidelines for a home-services marketing data platform.
Our Branding Process
From Strategy to Identity.
A guided process that keeps the identity tied to your business.
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Explore
We learn about your business, audience, competitors and the brand you want.
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Concept
We develop logo directions and visual ideas to react to.
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Refine
We develop the chosen direction into a complete identity with your feedback.
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Deliver
We provide final files and guidelines ready for use.
Good to Know
Branding Questions, Answered.
Common questions about logo and identity projects.
What is the difference between a logo and a brand identity?
A logo is one element. A brand identity is the complete system around it: color, typography, imagery, guidelines and how everything is applied.
Do you only design logos?
No. You can commission a logo alone or a fuller identity with guidelines and supporting materials.
Can you apply the identity to my website?
Yes. We design and build websites, so the identity can carry straight into your digital presence.
Can you refresh an existing brand?
Yes. We can evolve an existing identity instead of starting from zero when that is the better choice.